What will the target audience be for my interface?
The western world is the greatest user of power compared to the eastern/middle east per capital.
They also are the people most likely to be able to change their energy use.
Since I am focusing on the household my target age would probably be home owners but anyone who is interested in reducing their power could use it. It wouldn't be complex so that anyone could be able to use it.
The interface would be unisex but maybe having different color choices could appeal to a wider market.
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